In this technology-driven era, where almost everything related to your business is conducted online, cybercrimes have emerged as a significant threat, costing companies $4.35 million in the past year. One of the solutions to protect your organization from these attacks is investing in Identity Security.

Identity Security, or Identity Access Management (IAM), is an all-encompassing solution designed to safeguard identities and control access to networks, applications, data, and computers within an organization. It operates on the premise that any employee can acquire privileged access under specific circumstances and protects it from potential threats. In this article, we’ll discuss 4 benefits of Identity Security.

1. Prevents Data Breaches

Preventing data breaches is one top priority for organizations due to the potential loss of sensitive information. Identity Security platforms incorporate Privileged Access Management (PAM) solutions that cater to a wide range of scenarios for safeguarding your data, on-premises and in the cloud, to maintain security. PAM secures remote vendor access to susceptible IT assets without the necessity of VPNs, agents, or passwords

PAM is employed for continuous identification and management of credentials and accounts, monitoring and isolation of privileged sessions, and analyzing risky activities throughout various environments. It also enhances central visibility by utilizing AI-driven detection to uncover misconfigured and hidden permissions in cloud environments.

An Identity security platform helps security and IT teams by identifying concealed elements within the network that facilitate lateral movement, including exposed vulnerabilities, unclaimed credential assets, and breaches of security policies. This provides them with the necessary information to take proactive measures to block access routes to crucial assets or implement deception tactics to enhance their defenses.

Identity security also encompasses Endpoint Privilege Management to enforce the principle of least privilege, manage applications, and stop theft of credentials on Mac and Windows servers and desktops to prevent attacks. Some platforms also deploy fictitious credentials to bring cyberhackers into interaction, allowing organizations to gather valuable threat intelligence when these threats are exposed.

2. Gives Easy, Safe Access

Identity Security grants employees and customers effortless, secure access to applications and resources on any device and location, precisely when needed.  It also secures passwordless systems without potential threats. 

For the workplace, Identity Security provides access to business resources through single sign-on and multi-factor authentication with no user inconvenience due to being passwordless. And for customers, it ensures straightforward access to an organization’s applications, facilitating navigation.

3.  Secures DevOps

Identity Security provides developer-friendly tools that allow applications and automation tools to access sensitive resources securely. It ensures the secure authentication, centralized control, and audit of how applications, DevOps, and automation tools utilize credentials to access databases, cloud environments, and other vital resources.

Additionally, it enhances security by centrally managing the credentials required by third-party software like vulnerability scanners, RPA, platforms to handle IT, and tools for automation platforms to fulfill their respective tasks.

4. Integrates a Zero Trust Framework

Zero Trust is an approach to security that prioritizes caution by assuming that nothing is inherently trustworthy and must be verified. Essentially, it removes the concept of trust from an organization’s network architecture, treating internal and external actors as potential threats.

Zero Trust is a cybersecurity framework that strengthens Identity and Access Management (IAM) infrastructure, covering applications, data, devices, communication sessions, and user trust. It reinforces identity management systems, particularly in multi-cloud environments, and works per the organization’s defined access policies.


In an age dominated by technology and growing cyber threats, protecting sensitive data and network access has become imperative. Identity Security helps prevent this by managing access to all your data by implementing Privileged Access Management (PAM), which protects your data from breaches. Identity Security Incorporates a Zero Trust Framework, securing against internal and external threats.

Identity Security provides convenient and secure access for employees and customers anywhere. It also equips developers with tools for safe access to sensitive resources, enhancing authentication and control.